Ong Woon Pheng

Head of Corporate Finance
Tel: (+65) 6500 9398
Email: woonpheng.ong@pkf.com

Professional Experience

Woon Pheng has been in the accounting and finance profession since 2001 and he is currently Director of the Financial Advisory Services department at PKF-CAP, a member firm of PKF International Limited. He was previously with Kudos CAS and RSM, both international public accounting firms.

He is a Chartered Accountant of Singapore (CA Singapore), Fellow Member of Association of Chartered Certified Accountants (FCCA), Chartered Financial Analyst (CFA), International Certified Valuation Specialist (ICVS), Certified Fraud Examiner (CFE) and Accredited Tax Practitioner (ATP Income Tax).

Currently, he specialises in business valuation, valuation for FRS (including purchase price allocation, impairment review and valuation of intangible assets and financial instruments), financial and tax due diligence, divestment of business, mergers and acquisitions (M&A), fraud investigation, assessment of damages, expert witness and liquidation.

Occasionally, he regularly conducts Continuing Professional Education (CPE) workshops organised by ISCA, ACCA Singapore, CCH / Wolters Kluwer, CFA Singapore relating to valuation, financial reporting and ethics topics. In 2016, Woon Pheng was invited to speak at ACCA Finance and Accounting Technical Conference on business valuation topic.

As an adjunct faculty of Singapore University of Social Science (SUSS, f.k.a. UniSIM), University of Portsmouth, Murdoch University and Kaplan, Woon Pheng teaches business valuation, financial reporting and corporate finance related subjects for the Masters, CFA, Degree and Diploma programmes. In 2015, he was conferred the Teaching Merit Award by SUSS. He is also involved in various roles in the Singapore CA Qualification and with Singapore Accountancy Commission (SAC).

Woon Pheng serves as a member of ACCA Singapore Professional Expert Forum and as Treasurer of Kampong Ubi Community Centre Management Committee.